FMCG brands in the UK are taking social media by storm when it comes to promoting their products. From pay-per-clicks to Q&A sessions with the audience, they don’t leave any stone unturned to keep customers busy. But, are these techniques always successful? Or promotional coupons and loyalty schemes still retain their popularity? Honestly, the companies in the UK have long planned to introduce these techniques on social media for their benefit. But, how will you make the most of these strategies? Let’s find out.
The Dissenters Graveyard will be open to visitors between 11am and 4pm on 2 September weekends, the 14th/15th and the 21st/22nd.
From 12.30 on the afternoon of Sunday 15th they will be exploring a high-tech method of reading worn and lichen covered monument inscriptions. Reflectance Transformation Imaging is a method for revealing surface detail being used and explored in the Imaging Suite at Exeter University.
Dr Jacqueline Christmas from Exeter University will be demonstrating the technique and teaching volunteers to use it. The equipment is simple, the computer programme...
Donkeys in Sidmouth are going on an autumn adventure after their grazing enclosure was temporarily extended to include a wild valley.
Some 40 animals from international animal welfare charity, The Donkey Sanctuary, will be allowed to roam freely across part of the site, in an area that includes hillside, woods and fields.
The donkeys will roam the area for six weeks and it is hoped that by grazing the field in a more natural way they may help to increase the biodiversity of the grassland.
This in turn helps the donkeys by giving them a varied diet, an enriching...
East Devon District Council is investing £150,000 in renewing Lime Kiln skate park in Budleigh Salterton.
The council worked in conjunction with a local user group to produce a design for a new longer lasting sprayed concrete skate park.
At an initial highly productive consultation meeting, local users of the park advised East Devon and its specialist designer/contractor, Maverick Industries, what they wanted included in their new skate park.
Budleigh and Raleigh ward member Councillor Tom Wright, who has a long term commitment to Budleigh Youth Club, realised the...
On Saturday 7th September Devon Ramblers celebrated the 50th Anniversary of the founding of Devon Ramblers, part of the Ramblers Charity, with an event on Hookney Tor, Dartmoor. Nine walks were led by Devon’s local Ramblers groups, each taking a different route to walk to Hookney Tor, which is between Moretonhampstead and Widecombe. Starting points for the walks included Hound Tor and Widecombe. South Devon Ramblers, for example, walked from Widecombe in the Moor to Hookney Tor via the Two Moors Way.
Over one hundred walkers from Ramblers groups converged on Hookney Tor for a...
Local marketing agency MiHi Digital has welcomed a new Digital Marketing Executive to the team as its client base across the South West continues to grow rapidly.
Now in its sixth year, MiHi Digital, which works with a number of well-known and award winning regional businesses has appointed Tom French, who joins the team after more than eight years working in journalism in West Devon.
MiHi Digital Director, Mark Worden said, “Tom brings with him a wealth of experience and we are delighted to welcome him to the team. In order to be able to provide the best possible service...
Honiton business owner Lucy Wakefield is this month celebrating the 5th anniversary of running her dog sitting business, Barking Mad. Despite her business success, it hasn’t all been plain sailing. The story of why she started the business revolves around giving up a career she loved due to a health scare and losing her beloved Newfoundland, Kodiak.
Up until 2008 Lucy was enjoying her career teaching children at Shute Community Primary School. However, at the start of the new school year, Lucy developed an intense headache which lasted a week, which she thought could be solved with...
Exeter businesses have enjoyed a significant amount of success thanks to an increasing level of online exposure. Not only is it possible to reach a large virtual audience, but sellers can now market their niche products far beyond traditional geographic boundaries. While this digital momentum is impossible to deny, it should still be pointed out that costly mistakes can be made along the way. Entrepreneurs and freelancers must therefore appreciate some of of the most common pitfalls to avoid if they hope to increase their profit margins without jeopardising ongoing operations. Not Knowing...
Local artist Leo Jamelli has collaborated with the University of Exeter to create a piece of emotional public artwork to be displayed in City Centre.
The large-scale artwork, created to celebrate carers, will be shown between 8.00pm and Midnight on both 20th and 21st September. It will appear on the historic St Catherine's Almshouse, on the site of the iconic ruin in the Princesshay shopping precinct.
Funded by a University of Exeter Arts and Culture Fellowship, Leo's artwork is inspired by research currently being developed by Dr Catriona McKenzie and Dr Siobhan O'Dwyer as...
There has been a significant rise in awareness of mental health, as we face increased social and economic pressures. These pressures are often linked to a younger generation, with the older generation often forgotten in what factors impact their mental health.
Older people commonly experience sensory loss, deterioration of their vision or hearing and in some cases both, dual sensory loss. Regardless of age, for those experiencing sensory loss, it can have mental health consequences, including depression, isolation and anxiety disorders. As more and more of us are living longer and...
