Sports Betting News: What You Need to Know

Sam Richards
Authored by Sam Richards
Posted Monday, July 10, 2017 - 8:15am

The sports world changes quickly - and if you’re not up to date, you might be missing out on some great bets. Here’s what you need to know.

Sports betting in the UK has almost become bigger than the teams themselves, grossing £9.518 billion in 2016 alone. UK punters can bet on the outcome of their favourite sporting events and teams in football, horse racing, tennis, dog racing, golf, cricket, and more - and her are just a few things you might need to know before you place that next bet on sites like 188loto.

English FA cuts off Ties with Ladbrokes Casino

Just this past June 2017, England’s Football Association (FA) officially ended its partnership with Ladbrokes sports betting. The move came as the final blow after a series of controversies associated with Ladbrokes, the most notable of which came after the high street favourite slapped an 18 month ban on Burnley’s midfielder Joey Barton. Barton reportedly placed over 1,200 bets over the past 10 years, including on games in his own club. It is said that Barton blew as much as £15 million during the decade. The FA aw this as unacceptable, calling for a new approach to betting sponsorship and stay within the boundaries of the sport’s rules.

While that partnership has come to an end, it seems Playtech software has upped its collaboration with Sky Betting and Gaming…

Playtech Extends Deal with Sky Betting

The two gaming companies have worked together for years. Playtech has grown into one of the biggest casino game developers in the world. Sky Betting and Gaming stands out as one of the UK’s best performing and fastest growing sports betting operators, so it's natural that the two companies should continue their partnership with a long-term, multi-product contract extension. With these two powerhouse companies working together, the sports betting and casino industry is bound to benefit with even more innovative betting technology.

Which Brands Have Made a Splash in 2017 UK Sports Betting?

Sure, sports betting has been popular in the UK for quite some time now, with more newcomers emerging in the past year.

International bookie 10Bet still has a long way to go before topping the list of the top UK sports betting sites, but this site has stood almost unparalleled for its cricket coverage. Punters can even bet on County Championship matches in the second division, an option you really won’t find at most betting sites.

Another popular UK online casino, LeoVegas emerged with a new sports betting section to add to its gaming suite. The high-quality graphics and easy to use interface already makes this site attractive to gamers, as well as its especially well-designed mobile betting site making it easy to bet on the go.

888sport was founded back in 2008, but this brand has steadily become a popular choice for sports betting in the UK. The site has over 400 cricket bets possible alone. It also won the award as Casino Operator of the Year in 2015 by Gaming Intelligence.

Genting Casino online caters to UK punters, making this a stand out choice for sports betting. The site has casino games in addition to sports betting. Members benefit from frequent promotions like free money to use toward bets on sports.

Catena Media Buys Bettingpro.com for £13.9 Million

Bettingpro.com, one of the leading sources for sports news, tips, and betting advice in the UK and Australia has been bought out by Catena Media recently. Bettingpro generated about 80% of its revenue from share contracts, 90% of which include sports betting. This will surely shake up the world of sports betting, as Bettingpro employed around 30 freelance journalists - those jobs will now go to Catena’s in-house writers, who will surely see things differently.

It’s only the middle of 2017, and lots more could be in store. Check back with us for the latest news in sports and sports betting to stay up to date.

Share this