Business Daily

A strong brand emulates your company’s success, which can encourage consumer trust in your business. However, you must offer so much more than a pretty logo. It is essential for your business to form its own identity, and the branding should be based on your company’s mission, tone of voice and values. Find out the five ways to build a brand for your small business.

1. Carve Your Own Identity

Don’t try to replicate existing brands. Aim to carve your own distinctive identity in your chosen industry. For instance, you must create a logo and tagline that will reflect your...

The River Exe and flooding will be the topic of conversation at a special event on Friday 10 November at the Royal Albert Memorial Museum & Art Gallery in Exeter.

Local residents living in flood risk areas have been invited.

‘Conversations Between Floods’ forms part of a special public programme of artist commissions linked to the Exe Riverside Valley Park and has evolved alongside the flood defence scheme currently being delivered by the Environment Agency. The free afternoon event (1:30pm – 5:30pm) is open to all. Tickets have gone quickly but some are still available...

The UK's leading marine conservation charity has launched a campaign to highlight how little things we do in our daily lives – often miles away from the coast – can have a massive effect on the quality of our coastal waters.

The Marine Conservation Society's (MCS) 'Poos and Don'ts' campaign aims to drive home simple pollution messages based around a central theme - wherever you are, your actions have an impact on our rivers, beaches and the sea.

Walking your dog in the countryside or near the coast with a pocketful of plastic dog poo bags sounds very responsible – but it's...

Fire Control received two calls from on-site staff at a factory on Kestrel Way, Exeter, reporting that alarms had activated and there was a fire in the casting plant within the foundry section of the factory.

The blaze started at around 1.26am today (SATURDAY) at Arconic on Sowton Industrial Estate.

Below is the Fire Control report from the incident:

Due to the potential serious nature of this incident and knowledge of the type of building involved, Fire Control made the decision to redirect fire appliances from other lower priority incidents in the area to ensure...