marketing

Exeter communications agency appointed by the South West Lakes Trust

Authored by Gill Vosper
Posted: Thu, 10/24/2013 - 3:26pm

Exeter based Absolute PR and Marketing has been appointed as the communications consultancy for the region’s largest combined environmental and recreational charity, the South West Lakes Trust.

The Trust, which manages inland waters on behalf of South West Water for conservation and recreation purposes, has 50 sites encompassing 5000 hectares of land and water spread across Devon, Cornwall and Somerset attracting in the region of two million visits annually.

Absolute was awarded the annual contract to provide PR and marketing services to the Trust following a competitive...

The New Face of TV adverts - Digital Product Placement?

With programme viewers having many more options now to avoid ad breaks on TV, eg recording programmes then skipping through the adverts as well as dashing out to make a cup of tea, one emerging piece of technology recently reported by Michael Millar, BBC News is that TV and film editors are considering post production digital product placement.

Of course product placement isn’t new as any Bond movie goer will have witnessed when Heineken stole a march over vodka martini in Skyfall, but what is new is that editors can drop in whatever they like, as and when they like, in the post...

Using Social Media to Enhance Employability

Authored by banksy6
Posted: Fri, 11/09/2012 - 6:05pm

This one's for the students out there.

Today I'm talking about Social Media and how it can help your job prospects. We all know its a tough world out there right now and getting a job is a lot harder than when I left University, 12 years ago.

I’m excited because when I was there, I didn’t have any of the tools available to these guys to help my search for work. Those who want to give themselves a head start in life really do have a fantastic opportunity to do so.

So here are my top tips to any student looking to use Social Media to enhance their...

3 ways to use LinkedIn

For those of you that don’t already know, LinkedIn is a powerful networking site that can be used to create business opportunities, ask questions, and build credibility. In particular, it can be a brilliant tool to generate leads from high-end decision makers, especially since 39% of members are at management level or above.

As a user, you should be pro-actively using the site to ensure you are exploiting its full potential. With this in mind, we have put together 3 ways in which you can use LinkedIn to do just that.

1. Create your own group

Setting up your own...

Big Wave Media recognised by Recommended Agency Register

An Exeter-based marketing agency has achieved Recommended Agency status with national body the Recommended Agency Register (RAR) .

The clients of Big Wave Media have rated the agency so highly that it now appears on the online Register; which collates client recommended marketing agencies from across the UK.

General Manager of Big Wave Media , Tom Gozna, said: “We’re really pleased to be included in the register. Our business would be nothing without our clients so it means a huge amount to be so highly rated by them.”

Each agency on the register has received at...

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