In our online world, it’s hard to come up with a marketing strategy or campaign that doesn’t smack of ‘been there, done that’, and often you run the risk of being a copycat in what is undoubtedly a competitive market, whatever industry you’re in. While you might not be able to do something original, you can at least make your marketing efforts unique to your brand, by employing a range of the tactics we’re going to talk about in this article.
By the end, you may have a seed of an idea that could bloom into an avenue of marketing that your brand may not have tried before....
With more brands vying for attention than ever before, it’s never been so important to be on top of your marketing to stay ahead of the competition.
What more and more businesses are finding is that a blend of traditional and modern marketing is often required to be heard above the rest, so just how can you utilise various marketing techniques to reach your audience? In this article, we’ll be sharing some areas of marketing you could explore…
Traditional marketing avenues
Let’s cover some of the more old-school methods first; don’t write them off until you’ve...
In today's dynamic corporate landscape, a company's success is often reflected in the quality of its events. Corporate event management is not merely about organising a gathering but creating a memorable experience that leaves a lasting impression on attendees.
Understanding Corporate Events
Corporate events are gatherings organised by businesses for various purposes, including networking, training, marketing, and celebrating achievements. These events range from small meetings and workshops to large conferences and trade shows. The primary goals of corporate events are...
Solus, a wholly-owned subsidiary of insurer, Aviva, is opening a new vehicle damage repair centre in Exeter.
The new centre is the first in the South West, complementing the existing network of repair centres across the UK. The opening of Exeter Solus is a continuation of Aviva’s strategy to support its motor insurance customers by increasing the number of motor claims managed from start to finish.
Located at Sowton Industrial Estate, the 20,000 ft2 site will create 24 jobs, ranging from vehicle technicians and consultants to customer care roles.
Exe Squared Ltd , an Exeter-based web application development and data management company have been shortlisted for not one, but two prestigious awards at the Computing Digital Technology Leaders Awards 2024.
Exe Squared pride themselves on being a comprehensive solution provider, uniquely combining their in-house capabilities to build applications, design hardware and 3D print prototypes.
The company, which employs just 14 staff, has been s hortlisted in the Digital Service Company of the Year category, which recognises outstanding companies delivering exceptional...
Companies must remain agile and adaptable in today's fast-paced and ever-changing business environment. One of the strategies that can help businesses achieve this flexibility is hiring part-time employees. Part-time workers can offer numerous advantages to organisations of all sizes and across various industries. This blog will examine the key benefits of hiring part-time employees and how they can contribute to your business's success.
Flexibility and Cost Efficiency
Enhanced Scheduling Flexibility: One of the most significant benefits of hiring part-time employees is the...
Running a business is a juggling act. You're constantly focused on sales, marketing, staffing, and a million other things. Cleaning? It easily gets pushed to the back burner. But here's the thing: a clean work environment is crucial for your company's success. It impacts everything from employee morale to customer perception.
That's where targeted cleaning services come in. Forget the generic one-size-fits-all approach. Targeted cleaning services tailor their services to your specific needs. This means you get exactly what you need, without paying for extras you don't.
Hot on the heels of celebrating a decade in the property lending sector in 2023, Exeter Finance have now reached a further milestone with a ten year collaboration with Shawbrook.
Exeter Finance is a specialist provider of loan facilities in the South West and was established by Peter Keech in 2013 to serve the local property market with a personal and efficient approach. The business has arranged over 700 loans to date, 130 of these current, and delivered over £250million to fund bridging loans, auction purchases and development projects.
A building materials specialist from Exeter has been recognised for his commitment to the industry.
National trade body The Builders Merchants Federation (BMF) and Builders’ Merchants News (BMN), have joined forces to identify the Top 100 Young Achievers across the multi-billion-pound building materials sector, and shine a light on the brightest stars of the future.
Ben Farrington, Divisional Sales Director – Construction at Bostik, based in Exeter, has been nominated for the accolade based around his achievements within his career so far, and having a positive impact in...
Exeter-based B Corp four-day week firm environmental consultancy Tyler Grange has appointed Jon Berry as Managing Director. He supersedes Simon Ursell, who becomes Chair of the firm.
Both proven and innovative business leaders co-founded The Quay's Tyler Grange - expert in arboriculture, ecology and landscape planning – 14 years ago.
As Managing Director, Jon Berry - previously Sales Director / Director of People, Places & Purpose – is now responsible for developing the consultancy’s commercial, people and ESG strategies and leading its 100+ strong nationwide team...
