Ola, one of the world’s largest ride-hailing platforms, today announced a new partnership with Exeter City Community Trust, and pledged to donate 50p from every ride taken in Exeter between 18th March and 19th May 2019 to the health and wellbeing charity.
The transport pioneer will help deliver physical activity, education, health and wellbeing programmes for local people across Devon and Somerset.
Ben Legg, Managing Director of Ola UK, said: “Our partnership with Exeter City Community Trust is a great way for us to give back to the local community in Exeter, supporting the drivers and passengers we help transport every day. Since our launch in November 2018, we’ve been committed to helping the local area thrive.”
The partnership is a part of an agreement to sponsor the Exeter City Community Trust marathon and half marathon event, which takes place this May.
Jamie Vittles, Chief Executive of City Community Trust, said: “We are delighted to welcome Ola on board as our third sponsor for this event. We are very grateful for this kind of support. It is something that is vital for us and means that we can keep on delivering high quality events in our city.”
Ola is the only app that can be used by black cabs and Private Hire Vehicles (PHVs), giving both drivers and passengers even more choice. As part of their pledge to empower drivers, Ola offers the highest driver rates, charging just 10% commission to black cabs and 15% to PHVs, compared with 25% charged by competitors. This industry leading rate also enables comparable passenger rates too.
To encourage inclusivity for their drivers, Ola has also committed to make black cab and PHV ride options equally as attractive to app users by ensuring that they are competitively priced. Black cabs do not ‘surge’ meaning that they can be cheaper when PHVs are in high demand.