Novomatic confirms record revenue in 2016

Sam Richards
Authored by Sam Richards
Posted Wednesday, April 12, 2017 - 5:56am

Novomatic has released their financial records for the year ending 2016, and those records confirm that the company’s income increased by a 10% which equates to around €2.3bn. On the other hand, the gaming company also increased their headcount, and is now standing at 23,500.

These records also confirm that it was the first time the company was realizing the highest growth on a per year basis in the last 36 years. The exact revenue that the gaming company netted in 2016 was €2,294.1m and this figure corresponds to a year-on-increment of around 10%.

The company says that a large chunk of that revenue came from Novomatic gaming machines. This could also explain why people Play Columbus Deluxe online and still can’t have enough of it. This revenue dramatically rose from €126.7m to a whooping €1,028.9m in 2016. Also, it is during this year that Novomatic AG Group increased the number of their employees by 18%. This growth is also inspired by the company’s recent operation where it fully consolidated other companies during that same year.

Reasons why the company performed so well in 2016

The head of this company confirms that Novomatic had set clear and strategic paths which would see the company growing in due course. One of these plans involved signing an agreement with an Australian-based company called Ainsworth Technology Ltd in order to acquire at least 53% of the shares in that company.

Ainsworth Gaming Technology Ltd recently traded their shares publicly, thanks to the fact that this company covers a vast array of markets compared to Novomatic’s market. This company has a presence in Australia, North America, South America, and Asia. By acquiring 53% of shares from this company, Novomatic hopes to expand its product offering to these markets as well.

Nevertheless, this has not shifted the attention of the company from its primary operation in Europe. In fact, one of their main agenda this year is to expand their business activities in the European continent. But to do this, the company had to make a bold move which saw them commanding the British market with the acquisition of Talarius Ltd. Talarius Ltd was acquired by Novomatic UK.

In addition to this, the company went ahead to acquire other smaller companies in markets such as Germany, Spain and Italy. Back to Australia, the focus was on the company’s decision to buy Austria AG shares. Novomatic intends to buy 17.9% shares from this company – a process which is currently underway and will be reported by end of this financial year.

Other growth opportunities

The company has been expanding its scale of operation in the last few years. For example, it issues a benchmark bond back in 2016 which was quoted at a volume of €500m. This was the first of its kind bond from a company operating in Austria in 2016.

In addition to this, the 2 sister companies of Novomatic, Gryphon Invest AG and ACE Casino Holding AG also hit an all-time high in the financial year ending 2016. In 2015, they reported a revenue growth of €3,929m. In 2016, it increased to €4,402m. The two companies employ 29,000 employees globally with 3000 of them working in Austria.

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