Call for producers to vote for Great Taste Shop of the Year

As the results of Great Taste 2013 are released, a new category has been added to the Awards scheme - that of Great Taste Shop of the Year. The idea is simple, as producers go on line to discover their results, they will be invited to nominate and vote for the shop that in their opinion deserves to be Great Taste Shop of the Year. This is simply the best food and drink producers choosing the best shop - a butcher, baker, delicatessen, farm shop, village or community shop, or food hall - in fact any shop with a deli offering.   

John Farrand, Managing director of the Guild of Fine Food, organisers of Great Taste explains; "The integrity of Great Taste has been built up through a robust judging mechanism and this same thoroughness will be applied to finding the Great Taste Shop of the Year. Every winning food producer will be eligible to vote for a retailer who they consider operates the best shop in the UK.  Not necessarily one that sells the most, but one who operates their shop with knowledge, flair and with great retail skill". 
                                                        
Nominations will be reviewed and a shortlist of 10 shops will be visited and mystery shopped by a panel of experts - they will have consistent judging criteria and feedback will be made available to the final 10 shops in the same way that it is through Great Taste.

The Great Taste Shop of the Year will be announced at the Great Taste Awards dinner in London on Monday, 9 September at the Royal Garden Hotel, Kensington.

Great Taste Shop of the Year is sponsored by Hider Foods and Dell'ami.

www.finefoodworld.co.uk  www.greattasteawards.co.uk