Business

Former Kuehne + Nagel senior executives Anthony Quinn and Peter Adams have announced their acquisition of STR Logistics Limited. The acquisition has been made via their holding company 2020 Logistic Solutions Limited and completed on the 26th of February 2021.

UK based STR Logistics (located in Exeter, Devon) has been operating for over twenty years specialising in the provision of transport logistics solutions including, first and last mile, multi-drop, two-man home deliveries, contract management, trunker operations and secure freight handling. The company employs over one...

Customer loyalty is one of the biggest challenges that businesses face, especially those that operate in a competitive landscape where they could easily lose out the competition. Businesses need to be able to retain customers in order to build a solid base and for growth, but when the consumer is spoilt for choice, it can be hard for a business to keep hold of customers and instead could be losing out to the competition.

Loyalty Programs

There are a handful of strategies that businesses can use to retain customers and promote loyalty. Perhaps the most effective, though,...

In this existing world of the internet and technology, managing a project effectively has become a cakewalk. Managing one or multiple projects becomes easier if the required information and updates related to the project are available all the time even if the team is working from different geographical locations. Implementing the best project management tools is the key to required collaboration and communication required to achieve the project goals.

Choosing the right software is critical. Based on the organization or size of the project, one can choose between SaaS (Software...

The world of digital marketing comes with its own set of highs and lows. One of the most cumbersome issues to deal with is the many rumours about the PPC (pay-per-click) form of campaigns. No wonder, PPC is an integral component of several digital marketing initiatives, but also one of the most talked about. With the treasure trove of information surrounding us on PPC trends and practices, it is easy to fall for myths and fads.

Worry not. We are here to debunk the most common and apprehensive of such fads for you. Let us take a look at 7 PPC myths you should certainly let go of...