Business

Why Hiring Top Celebrity Influencers Is the Smartest Move for Your Brand

Marketing is all about studying human behaviour, and right now influencer advertising works wonders. Most people don’t fall for traditional, generic ads anymore. But the moment they see a celebrity or influencer they follow like a product; they immediately start paying attention.

Whether in the US, Europe, Asia, or the UK, influencers are driving the biggest change in marketing today. Brands are not letting the trend pass and that’s why most try to associate themselves with a familiar face. But here’s where the difference comes in, celebrities aren’t just reading scripts or...

Gamification in Digital Business: How Play Drives Engagement and Growth

Authored by Simon Wells
Posted: Fri, 10/24/2025 - 10:11am

In today’s digital marketplace, attention is the most valuable currency. With countless options available at a click, brands are fighting not only to attract users but to keep them engaged. One of the most effective strategies helping them succeed is gamification — the practice of using game-based mechanics to influence real-world behaviour.

Once confined to entertainment, gamification has evolved into a cornerstone of digital engagement across industries. The same principles that make gaming platforms like Slots Island Casino so captivating are now shaping e-commerce, education...

Passionate call to back the Great South West to lead delivery of the UK’s Industrial Strategy at landmark business conference

Authored by Program
Posted: Tue, 10/21/2025 - 1:42pm

Over 500 senior leaders came together to set out the region’s national role in powering growth, innovation and industrial delivery.

National and regional leaders came together in Exeter on Friday 17 October for the Great South West Annual Conference 2025, showcasing how the region is driving the delivery of the UK’s Industrial Strategy and cementing its position as a powerhouse of national growth.

The event, hosted by journalist and broadcaster Daisy McAndrew, brought together over 500 delegates from government, business and academia, including Luke Pollard, Minister of...

Hiring Insights for Growing Accounting Teams

Authored by Liv Butler
Posted: Fri, 10/17/2025 - 11:19pm

An effective accounting team is built from talented individuals. No matter how effective your training, and how supportive the work environment, the fact is that you’ll need to get the right people into the group in the first place if you want the team to really thrive. This is where accountancy and finance recruitment specialists can be so worthwhile – but you’ll also want to understand how to seek out the best employees without relying wholly on outside help.

Understanding current hiring trends

More than ever before, effective professionals in the world of accountancy tend to...

Turning Gold into Instant Cash: The Smart Way to Sell Gold by Post in the UK

Authored by BHTNews.com
Posted: Fri, 10/17/2025 - 9:25am

Gold? Yeah, it’s way more than just some shiny metal you dig out of grandma’s jewelry box. It’s security, it’s money in the bank, it’s that little boost of confidence when you realize you’ve got something valuable just sitting around.

And now, flipping that gold into cash? Couldn’t be easier. The whole “sell gold by post” thing is blowing up everywhere – and for good reason.

Got a pile of broken bracelets, a couple of old rings, maybe even a gold tooth you found in a drawer?

Doesn’t matter. You can chuck it all in an envelope and, boom, cash in your account—no need...

City Vets Stuart Ford-Fennah and Stephen Vanderspuy

Former Johannesburg Zoo CEO joins Exeter’s City Vets

An Exeter veterinary practice has welcomed the former head of a South African zoo who has treated everything from chimpanzees to penguins as its new exotics vet.

Stephen Vanderspuy has joined Linnaeus-owned City Vets in Exeter, an appointment which coincides with the arrival of practice director Stuart Ford-Fennah from renowned referral centre Cave Veterinary Specialists, in Somerset.

Stephen has an illustrious career in his birth country of South Africa. He moved to the UK several years ago where he says there is a high demand for treating exotic pets.

Stephen said...

smiling business woman

Exeter named a top hotspot for startup success in a new study

Authored by Tihana
Posted: Wed, 10/08/2025 - 2:57pm

A new study by Markel Direct, the specialist insurer of small businesses, has revealed the best UK cities to launch a business, with Belfast topping the list.

The study analysed 46 of the UK’s largest cities across a range of factors including business closure rate, five-year startup survival rates, broadband speeds, and household income growth to determine the optimal locations for launching successful businesses. Based on the rankings, each city was given a point grading for each factor out of 10, which formed the index.

UK hotspots: best cities to start a business

...

The Invisible Lifeline: Why Exeter’s Supply Chain Matters More Than Ever

Authored by Liv Butler
Posted: Mon, 10/06/2025 - 9:54pm

Supply chains live under the surface of everyday life. They move raw stuff, finished goods and info from makers to buyers. In Exeter and the wider South‑West they keep the High Street humming, the market thriving and people’s jobs safe. Recent things like pandemics, wars and Brexit have shown how thin our “just‑in‑time” models were. Now many firms think about “just‑in‑case” stock. The story below explains why the local supply chain matters, what makes it shaky, and how digital tools can make it tougher.

Supply chains live under the surface of everyday life. They move raw stuff,...

Winners at Accounting Excellence Awards

Simpkins Edwards strikes Gold at national Accounting Excellence Awards

Authored by Sue Cade
Posted: Mon, 10/06/2025 - 7:10pm

Accountancy firm Simpkins Edwards flew the flag for Devon at the prestigious Accounting Excellence Awards, picking up the Gold award for Employer of the Year (Mid-Tier Firm).

The firm, which has five offices across the county and employs over 130 people from the local area, shows a genuine commitment to ensuring that all employees are safe, supported and valued.

Judges praised Simpkins Edwards for the quality of the awards submission, and for backing up its claims with robust data, pointing to exceptionally low staff absence rates with just 0.38% of total hours lost due to...

Best SMC Indicators: Top Smart Money Concepts Tools for Modern Traders in 2025

Authored by BHTNews.com
Posted: Mon, 10/06/2025 - 3:16pm

Smart Money Concepts (SMC) is a market methodology that studies how large, informed participants (institutions, funds, market makers) accumulate and distribute positions. Rather than depending on lagging oscillators, SMC emphasizes structure, liquidity, and order-flow dynamics, such as the location of stop orders, the mechanics of structure breaks (BOS/CHOCH), and the tendency of fair value gaps (FVGs) to be filled.

The approach was popularized through professional trading education in the 2010s and has accelerated since 2020 with the explosion of community resources and codified...

How Expert Advice Shapes Smarter Business Decisions

Authored by Liv Butler
Posted: Fri, 10/03/2025 - 9:52pm

Business leaders are constantly confronted with complex challenges and rapidly changing conditions. Whether it’s entering a new market, launching a product, navigating regulatory changes, or optimizing internal operations, decisions often carry high stakes. In such environments, relying solely on internal intuition or historical precedent can lead to missteps. That’s where expert advice becomes invaluable.

Expert advice, offered by seasoned professionals, consultants, domain specialists, or external advisors, serves to sharpen decision-making by bringing fresh perspectives,...

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