Alternative Marketing Strategies Your Business Needs to Try

Authored by Ellie Green
Posted: Mon, 07/15/2024 - 2:04pm

In our online world, it’s hard to come up with a marketing strategy or campaign that doesn’t smack of ‘been there, done that’, and often you run the risk of being a copycat in what is undoubtedly a competitive market, whatever industry you’re in. While you might not be able to do something original, you can at least make your marketing efforts unique to your brand, by employing a range of the tactics we’re going to talk about in this article.

By the end, you may have a seed of an idea that could bloom into an avenue of marketing that your brand may not have tried before....

Old and New Marketing Avenues to Take Advantage of

Authored by Liv Butler
Posted: Mon, 07/15/2024 - 12:06pm

With more brands vying for attention than ever before, it’s never been so important to be on top of your marketing to stay ahead of the competition.

What more and more businesses are finding is that a blend of traditional and modern marketing is often required to be heard above the rest, so just how can you utilise various marketing techniques to reach your audience? In this article, we’ll be sharing some areas of marketing you could explore…

Traditional marketing avenues

Let’s cover some of the more old-school methods first; don’t write them off until you’ve...

A Comprehensive Guide to Opening Your Own Yoga Studio

Authored by Val Watson
Posted: Mon, 07/15/2024 - 11:58am

Opening a new yoga studio can be a fulfilling endeavour, combining your passion for yoga with the opportunity to create a serene and welcoming space for others. However, it requires careful planning, dedication, and a clear vision.

Here’s a step-by-step guide to help you navigate the process of opening your own yoga studio.

Define Your Vision and Concept

Before diving into the logistics, it’s important to have a clear vision and concept for your studio:

1. Identify Your Niche: Determine what makes your studio unique. Will you focus on a particular style...

Modernising Exeter: The Impact of Cutting-Edge Technology on Local Businesses

Authored by Liv Butler
Posted: Mon, 07/15/2024 - 11:07am

The rapid advancement of technology has significantly impacted various sectors, and Exeter is no exception. Local businesses in Exeter are increasingly embracing innovative solutions to stay competitive and efficient. From retail to manufacturing, the integration of smart technologies has led to enhanced productivity, streamlined operations, and improved customer experiences. As Exeter continues to grow, the adoption of these technologies is essential in fostering economic development and ensuring the town remains a vibrant hub for commerce. This article explores how cutting-edge...

Navigating Your Franchise Future With Franchise Consultants

Authored by Val Watson
Posted: Sun, 07/14/2024 - 10:28pm

Are you considering expanding your business through franchising? If so, you may want to consider working with franchise consultants. These professionals can provide valuable guidance and support as you navigate the complex world of franchising. In this blog post, we will explore the role of franchise consultants, the benefits of working with them, how to choose the right consultant for your business, and the future of franchising and the role of consultants in it.

Understanding the Role of Franchise Consultants

Franchise consultants like Infinity Business Growth Network stand at...

Boxway packaging group secures coveted five star best practice H&S accreditation from the sheet plant association

Authored by News Desk
Posted: Sat, 07/13/2024 - 9:33pm

BoxWay Packaging Group, the innovative, customer-focussed, design-led corrugated cardboard packaging business, is celebrating its achievement of a Five Star Best Practice Accreditation in the area of Health & Safety awarded at the Sheet Plant Association’s 109 th Conference Event.

Innovative BoxWay Packaging Group Limited has secured the prestigious Certificate of Five Star Accreditation following an annual audit at its Exeter, Devon, site for its adherence to agreed best practice in the area of Health & Safety. The business received this recognition at the Sheet Plant...

Two new Deputy Directors join the Great South West Executive team

Authored by Program
Posted: Thu, 07/11/2024 - 11:51am

James Fairbairn and Sajid Butt have joined the Great South West Partnership as Deputy Directors

The Great South West Partnership is delighted to announce the appointments of James Fairbairn as Deputy Director of Investment & Growth and Sajid Butt as Deputy Director of Business Insights.

The Great South West, representing Cornwall, Devon, Dorset, Somerset, and the Isles of Scilly, stands as the powerhouse brand dedicated to driving investment and showcasing the region's exceptional industries, businesses, and workforce.

James Fairbairn joins the Partnership from...

Discovering the Dynamics of Market Making in Crypto Trading

Authored by Simon Wells
Posted: Thu, 07/11/2024 - 6:05am

In the intricate world of cryptocurrency trading, market making stands out as a fundamental mechanism shaping liquidity, stability, and efficiency within digital asset markets. At the heart of this process lies the market maker, an entity responsible for facilitating trading activities by continuously providing buy and sell orders for specific assets. Amidst this landscape, different platforms play a pivotal role, offering advanced tools and technologies to empower market makers and optimize their operations.

The Role of Market Makers

Essentially, a market maker acts as a...

On-Site Security 101: Cutting-Edge Technology for Modern Businesses

Authored by Val Watson
Posted: Tue, 07/09/2024 - 9:52pm

Countless articles have recently highlighted the treats posed by cybercrime. While these are indeed quite serious, it is important to remember that brick-and-mortar security is just as relevant. Business owners should therefore be able to appreciate the latest advancements, and what these innovative approaches can offer their organisation. Let's take a quick look at a handful cutting-edge innovations to better understand what the future has in store. Biometric Security Systems Many enterprises have already begun to adopt security systems that rely upon biometric verification. Employees...

Prestigious speakers announced for major South West business conference on region’s role in powering up the UK economy

Authored by Program
Posted: Mon, 07/08/2024 - 12:00pm

Leading figures from business, politics and academia to spotlight why the South West matters to the UK economy

The ' Delivering for the UK ' conference taking place on 13 September at Sandy Park in Exeter has announced the first set of leading speakers and panellists, who will be showcasing the national importance of the Great South West region and why it matters to the future success of the UK economy.

It will be the first major event in the region following the general election, and provides the ideal platform to hear about the plans of the new Government and what the...

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