Business Daily

Email marketing isn’t the first thing that comes to mind when talking about marketing for local businesses. It may not be the first thing you remember when talking about digital marketing, especially now with other instruments such as social media becoming more popular than ever. Still, more and more businesses catering to customers in Gloucester and nearby areas are turning to email marketing as a way to expand their consumer base.

There is a good reason for that. Email marketing, in many ways, is similar to direct mail. It is a marketing tool that many local businesses are...

A bit like the Incredible Hulk, you don’t want to make the Exeter Chiefs angry.

Undone on home soil for the first time since February by Gloucester the week previous, Rob Baxter’s side gained sweet revenge by claiming their first Heineken Champions Cup victory of the season.

Tries from Sam Skinner, Don Armand, Jack Yeandle and Harry Williams, plus kicks from Gareth Steenson, ensured the Devonians kept alive any hopes of qualification from Pool Two with just two fixtures remaining next month.

Gloucester, meanwhile, were left to lick their wounds as they countered...

Within the UK, each area has its own unique problems and challenges and Exeter is certainly no different. Businesses within the town face numerous challenges in order to become successful. While work has started on improving some of the major issues in the town, there is still a long way to go to fully resolve certain problems.

Here, we’ll look at what challenge’s businesses within the town centre face in today’s economic climate.

Rising overheads

In recent years, both consumers and businesses have seen a significant increase in the cost of living and operating....

Sole traders, micro businesses, and small and medium size enterprises (SMEs) in Devon, Somerset, Plymouth and Torbay are being reminded that they can still apply for 12 hours of fully-funded business support.

The Heart of the South West Growth Support Programme, overseen by Devon County Council, provides access to one-to-one business support and advice in an array of areas, including digital marketing. The programme is receiving up to £904,945 of funding from the England European Regional Development Fund (ERDF) for companies in the Heart of the South West area.

Plymouth-...