In a crowded consumer market when most goods and services are available from multiple vendors, success in marketing is not just about making your product stand out from the crowd, it's often also about crushing the competition in the process.
With increasing dependence on email and digital marketing campaigns enabling a move towards a more personalised approach, there are still great lessons to be learned from the greatest marketing campaigns of all time. Understanding why such campaigns succeeded and why they captured the imagination of the public can help craft campaigns that...
Cadet Corporal William Darnbrough of Royal Marine Cadets, Lympstone (RMVCC) has beaten 20,000 cadets around the country to be one of only 11 appointed as First Sea Lord cadet for 2018!
Having been invested by the First Sea Lord, Admiral Sir Philip Jones KCB ADC aboard the historic HMS Nelson, he will spend the next 12 months carrying out official engagements.
First Sea Lord cadets play a crucial role in shaping the future of the Corps. It's a chance to have their voices heard, and to inspire others to follow in their footsteps.
Open to boys & girls aged 8.5 to 16, Royal Marines cadets are based at CTCRM, Lympstone (Marine camp).
If your child wants to join the best Marine cadet unit in the country (official!), and why wouldn't they, then find all the details on our Facebook page, Royal Marines cadets, Lympstone.
A Victorian croquet pavilion that has stood for over 120 years could be demolished in less than a fortnight unless the owners are persuaded to think again.
The Croquet Club at Budleigh Salterton has informed the council of their intention to demolish the timber-framed building as a recent surveyor’s report found it to be structurally unsound. The survey found structural flaws in the 19th century pavilion, but the club’s management committee has reportedly declined the offer of a second expert opinion, insisting it would be impossible to get realistic estimates to repair it....
Less than a year into its operations at Heathrow, Flybe has distinguished itself in its noise and emissions performance, achieving the top ranking in the latest “Fly Quiet and Green” league table. Data behind the league rankings also shows a marked reduction in the number of aircraft departing in sensitive night time hours this year which, along with other noise mitigations used by Heathrow, are making a real difference to local people.
The latest league table ranks the performance of the top 50 busiest airlines at Heathrow on seven noise and emission metrics from October to...
The South West housing market has started the new year off in a similar fashion to the closing stages of 2017, according to the January 2018 RICS UK Residential Market Survey. In January, new buyer enquiries, instructions and sales all continued to drift lower, while three-month expectations point to an modest picture in the coming months. Twelve-month sales projections are also optimistic with 45% more respondents expecting to see sales rise over the coming year ahead. New buyer enquiries declined in January for the fourth consecutive month with 21% more respondents reporting a fall...
Plymouth Hospitals Trust has been praised by the National Deaf Children’s Society after it received a prestigious accreditation for its children and adult audiology services last week.
This means that all children’s audiology services across Devon and Cornwall are now accredited, and are among the best services in the country for deaf children and their families. The Trust’s audiology teams at Derriford Hospital and Mount Gould Local Care Centre have achieved IQIPS (Improving Quality in Physiological Services), an accreditation which shows they are providing patients who are deaf...
Alzheimer’s Society’s Exeter Singing for the Brain group recently celebrated its 5th birthday.
The group celebrated this milestone with a birthday cake and a joyful rendition of ‘Happy Birthday’ led by singing leader Jacky Forbes.
The group, for people with dementia and carers, meets regularly on the first and third Thursday afternoon of every month at St James’ Church Hall in Exeter.
Singing is not only an enjoyable activity, it can also provide a way for people with dementia, along with their carers, to express themselves and socialise with others.
From bats to butterflies and dormice to dragonflies - volunteers joined East Devon District Council’s Countryside team to conduct several surveys to collect a range of wildlife data from local nature reserves across the district during 2017.
Surveys took place at all ten of East Devon District Council’s nature reserves and the data reveals what a huge variety of species there are in these areas.
Bat surveys were conducted on three reserves as part of a Devon-wide survey run by the Devon Greater Horse Shoe Bat Project. More than 12 species of bat were detected at Trinity...
Huawei, the worlds’ second largest smartphone manufacturer, is today launching a bursary to help Brits follow their dreams. Created to mark the recent launch of the AI powered Mate 10 Pro, the Make It Possible Bursary aims to celebrate and inspire creative and entrepreneurial spirit in the UK and will see £30,000 made available for individuals to make their ambition possible this year.
The bursary was created following research commissioned by Huawei looking at the UK’s goals and dreams which identified that only 15% of the country believes its living up to its full potential....