Exeter Discounts are Becoming More Consumer-Focused
Exeter businesses are rewarding consumers with exclusive perks, cashback schemes and member-only benefits, and if you know where to look, it’s very easy to capitalise on them.
Local Savings That Exeter Residents Can Take Advantage of
Travel is currently one of the easiest ways for locals to save. Locals can use the Devon and Cornwall Railcard, which can be purchased through the Great Western Railway. This only costs £13 and provides 30% or more off rail travel for a year. Regular commuters and anyone who is planning a trip to the South West will find that this card can provide ample savings after a small number of journeys.
Beauty companies are also beginning to recognise the value of getting repeat customers. The Exeter Beauty Clinic operates a loyalty programme that offers people points on qualifying treatments.
Every pound translates to a point, and when 100 points have been accumulated, a £5 voucher is issued. This can be applied against promotions, package deals, and future treatments.
Exeter Airsoft is another company offering a loyalty scheme. Players get a stamp whenever they participate, and after five stamps, they can get a free session. While rental isn’t included, and you can’t use the reward during any special events, it’s a way for the business to give back.
Sport is another area where Exeter shines. Exeter City FC operates a tiered priority system where gold members who have had a membership for three years gain access to tickets before everyone else. Silver members follow, and Bronze members can access remaining tickets before they go on general sale.
Online Loyalty Schemes and How to Use Them
Voucher websites like Groupon and Wowcher offer discounts on spa days, restaurant meals, and even experiences. Prices are reduced by up to 50% to ensure that customers get the best possible prices.
Online entertainment services also offer numerous discounts and loyalty programmes. Sky Rewards is one example, and customers who have been with the company for some time can take advantage of everything from free movies to cinema tickets and competition entries.
Those who like to play games online can claim a bingo welcome bonus after creating an account. There are double loyalty points awarded every Wednesday and Sunday, showing how marketing schemes can be used in conjunction with discounts to encourage brand loyalty.
Takeaway platforms frequently post ways to claim stamps on orders placed through an app. Many offer a scheme where you get 10% of each order back in a digital wallet, which can be claimed after ordering a set number of times through the platform.
Deliveroo offers this for £24.99 a month; however, the tier is invite-only, so it’s not open to everyone. JustEat is another platform that offers stampcards, allowing people to claim discounts on future orders.
As businesses continue to compete for custom, loyalty programs are becoming as valuable as the discounts themselves. Loyalty systems don’t just encourage people to come back time and time again, either, as they give brands a unique opportunity to target new audiences, such as new customers or long-time advocates, a powerful tool in marketing.
