Moving from the UK to Italy: real estate market and opportunities

Ellie Green
Authored by Ellie Green
Posted Friday, August 29, 2025 - 5:27pm

More and more British citizens are choosing to leave the United Kingdom to settle in Italy, attracted by the mild climate, high quality of life and a cultural heritage that is truly one of a kind. This trend does not only involve retirees looking for a peaceful place to live, but also families and professionals seeking a more relaxed lifestyle without sacrificing services and opportunities.

For many, Italy represents a destination where the cost of living can be more affordable than in the UK, especially in areas less influenced by tourism. In this context, the real estate market plays a crucial role for those considering relocation.

The real estate market in Italy

The Italian property market offers a wide range of options, from countryside homes surrounded by greenery to elegant residences in historic town centres. Searching for property for sale in Italy can lead to very different scenarios, depending on one's needs and budget.

For instance, southern regions such as Puglia, Calabria and Sicily are popular with those looking for a lifestyle closer to nature and lower purchase costs. In these areas, it’s possible to find traditional houses with spacious outdoor areas at often very attractive prices. On the other hand, major cities like Milan, Rome or Florence have higher price points but provide broader service offerings and international connections.

Recently, some rural areas and historic villages have launched initiatives to encourage property purchases, offering particularly favourable economic conditions. These projects aim to revitalise sparsely populated territories and attract foreign residents, especially those bringing new skills and resources.

The charm of rural areas and historic villages

The Italian countryside strongly appeals to those seeking a slower, more human-paced rhythm of life. British buyers often find in these locations a sense of authenticity that can be hard to come by elsewhere: stone houses, internal courtyards and breathtaking landscapes become part of everyday living.

Beyond the scenic beauty, there is also a practical aspect: property prices in these areas remain competitive and, in many cases, allow purchases with relatively modest investments. Maintenance costs and local taxes also tend to be lower, making this a compelling option both for personal use and as a second home to rent out.

Art cities and metropolitan areas

Those who don’t want to give up urban energy will find plenty of housing options in Italy’s cities. Milan, with its strong international identity, is a key hub for professionals in fashion, design and finance. Rome, the capital, combines history with modern services. Florence, Venice and Bologna also offer architectural beauty and a quality of life that appeals to international buyers.

In these locations, the property market is more competitive and requires a higher budget, but offers many advantages in terms of transportation, healthcare and career prospects. Investors also find good yield potential here, thanks to the steady demand for rentals from tourists and professionals.

Long-term investments in italian real estate

For many buyers, acquiring property in Italy is not only a financial investment, but also an emotional one. A home in Italy can become a vacation spot, a renovation project or a permanent residence.

Current trends show property values rising in certain areas, especially where urban renewal projects or infrastructure improvements are underway.

A well-planned investment, supported by thorough research, can deliver long-term benefits—especially if the property is managed to generate income, for example through short-term rentals.

 

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