Retailers who want to increase their sales should consider contacting a curry paste supplier in Thailand. These curry paste manufacturers can provide them with an authentic range of products that allow their customers to explore the world of Thai food, one of the world’s most popular cuisines.
Retailers might be worried that these products will not be of the same quality as those found in Thailand. And their customers who have visited Thailand and know how these products should taste will be disappointed. But these are the same products that are sold throughout Thailand.
Modern Thailand Relies on Curry Paste Suppliers
For many years, millions of Thais have relied on curry paste suppliers in Thailand to provide them with authentic and traditional curry pastes. Most of the country have busy schedules and cannot take the time to devote to the laborious preparation of curry pastes.
Long before large hypermarkets and grocery stores become popular in Thailand, the country’s food shoppers relied on traditional markets to buy their daily and weekly groceries. These markets were composed of individual vendor stalls selling different types of food, and some of the most popular vendors were the curry paste suppliers of Thailand.
These vendors undertake the tedious chore of curry paste preparation every day. Curry pastes come in several varieties. They each contain numerous ingredients such as galangal, lemongrass, chiles, fish sauce, ginger, shrimp paste, and various herbs, spices, and seasonings. Each of these ingredients had to be prepared individually before being combined into a paste that follows a specific recipe.
Massaman, red, green, yellow, Panang, and the tom yum curries each have their own specific flavor. And for many household cooks in Thailand, it was simply too complicated and time-consuming to create a paste of these flavors every time a family member wanted to have curry for dinner.
Vendors who became experts at providing a range of authentic curry pastes became a part of the food culture in Thailand. These vendors can still be found in the traditional marketplaces in every city and town in the country. They are immediately noticeable by the large mounds of heaped curry pastes in wicker baskets on display in their stalls. Shoppers simply choose a paste, and the vendor sells it by weight.
As the trend toward large supermarkets and chain groceries in the cities around the country began to increase, the curry pastes suppliers in Thailand started to package their pastes, dipping sauces, and marinades in jars. These became the preferred way to shop for curry pastes for millions of busy city dwellers who did not live near a traditional market.
Retailers Worldwide Can Now Offer the Flavors of Thailand
The curry pastes that have lined the shelves of supermarkets in Thailand for many years are the same products being offered to retailers around the world. With the worldwide popularity of the exotic, spicy, and complex tastes of Thailand, every retailer can now offer their customers the authentic and traditional flavors that have become a part of the food culture of Thailand.