Business

As the world becomes more and more brand-centric, building a strong brand image becomes extremely important for businesses all over the world. Not only does an elegantly designed and consistent brand image help you stand out from the crowd but it also helps establish trust and credibility with your customers.

By helping your customers identify your brand, you can make sure that they choose your products and services over the competition. Furthermore, by making your brand trustworthy and reliable in the eyes of your customers, you can increase sales, revenue and growth.

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It was recently discovered that Devon is one of the fastest growing regions in the UK for business, with more than 58,000 businesses in the area in 2020. 7000 new companies were formed that year, with many of them being small to medium enterprises. As one of the key cities in Devon, Exeter attracts a lot of new start-ups.

With this saturation, there is great potential for success. However, it is also an extremely competitive environment. Therefore, business owners in the region need to learn from other booming sectors. The online casino industry is arguably the best place to get...

Businesses are being invited to join the Devon & Cornwall Train4tomorrow Virtual Jobs Fair next month. More than 200 Train4Tomorrow Skills Bootcamp graduates from across the two counties are expected to attend the online event on Wednesday 15 March. The Virtual Jobs Fair will take place over a morning and an afternoon session, 10am-12:30pm, and 2pm-4:30pm. Businesses need to register on Eventbrite ( https://www.eventbrite.co.uk/e/train4tomorrow-jobs-fair-tickets-524462380097 ) to access the event and are welcome to attend both sessions, but they must remember to get tickets for both...

Today, where most business competition is online, digital marketing certainly plays a key role, but it is not the only medium used by companies. As a matter of fact, the goal is to find a meeting point between offline and online marketing strategies .

Offline marketing tools offer an essential aid to digital marketing. Even though social media is used by about 4.89 billion people , some potential customers may be cut off, not to mention that in the B2B segment, most communication and promotion take place in person.

It is easy to see, then, how integrating offline...