Blogs

Is it just this country that’s nuts about animals in advertising? Everywhere in our office we’ve got pictures of pooches looking adoringly down at us from calendars and wall hangings – we just can’t get enough of them and it would seem nor can anyone else.

Even Go Compare has resorted to using a scruffy little dog to get everyone going gaga, and how popular is the EDF ad with Zingy riding his new friend Morgan the Bassett Hound's back? Just recently ‘Three’ used a moon-walking Shetland pony in its national advertising, which went viral and was watched on YouTube 2.7 million times,...

In the Hitchhiker’s Guide series of books, Douglas Adams proposes that the most useful thing in the universe is, in fact, a towel. His rationale for this is that it can be used to dry yourself, as a blanket (or a pillow), to keep yourself warm or for numerous other uses.

Later on, he proposes that hairdressing and estate agency are the least useful professions known to mankind and proceeds to send them all off on a fleet of spaceships on a scouting mission to a new galaxy. A scouting mission that the rest of the population never have any intention of following.

Adams also...

How about both! With the closure of many shops on the high streets around Britain today, you’d be forgiven for thinking that businesses are abandoning the high street in their droves to concentrate on internet sales.

Well we learnt today of two businesses that started off as internet only catalogue businesses, which have now built their presence in shops as well as retaining their internet offering.

Screw Fix builders merchants were finding that their 24-hour delivery turnround was just not quick enough for their customers, so they built their first store in Bristol and...

In August 2009, John Chambers, the CEO of IT giant Cisco, was interviewed by the New York Times. He was asked to share the questions he asked a job candidate. His most interesting one: “Who are the best people you recruited and developed and where are they today?” Everyone gives lip serive to people being the biggest resource for business. Who doesn’t sing the praises of smart hiring and management development? Chambers is saying prove it. This challenge works for any level of management in any company. Does Chambers’ question apply to young people who are entering the job market? Why...