What do Lottery Winners Spend their Money on?

Liv Butler
Authored by Liv Butler
Posted Wednesday, June 29, 2022 - 10:18pm

We've all dreamed of winning the lottery someday. Oftentimes, those dreams will lead us to fantasise about what we would spend our dough on once the novelty cheque clears, be it mansions, flash cars, or dream holidays.

For the Devonlive.com list of the 79 millionaire lottery winners from Exeter and the surrounding Devon area, this has often translated to purchasing a sprawling seaside estate in cash, or even setting up a new local business. If you're wondering what Lotto winners tend to spend their money on, let's take a closer look and find out. 


Given the eye-watering house prices in Exeter these days, we understand if your lotto dream is to splash out on a sleek beachside pad. If you were lucky enough to win one of the jackpots at Lottoland.ie, you'd be more than likely be able to afford the average Exeter house price (£313,000) with change to spare. Of course, you could follow in the steps of previous lottery winners and opt for a more ambitious abode.

Since the National Lottery was introduced in the UK, more than £3 billion has been spent on property by winners, with 82% of those winners changing their primary residence after collecting their big win. The typical millionaire winners will own 2.7 homes, with the most sought-after features including electric gates, walk-in wardrobes, and built-in hot tubs, should you be looking for some inspiration. 


A luxury car is the ultimate status symbol, so it should come as no surprise that vehicles are a top choice for lottery winners the world over. In the UK, more than £460 million has been spent on luxury automobiles by lottery winners, with Audis being the most popular choice by a wide margin, followed by Mercedes, Land Rover, and Range Rover.

In the US, the list looks slightly different, with BMW, Ferarri, Lexus, and Tesla being the top luxury brands. For a particularly UK-centric stat, you might be surprised to learn that UK lottery winners have splashed out a total of £7.4 million on caravans, according to caravantimes.co.uk. For those in Devon who love their beach caravan holidays, this might not come as much of a surprise after all. 


Sure, we all love a jolly to Dartmoor or Ilfracombe, but how many of us would spend our summers there if we hit the big time? For lottery winners, more exotic locales are clearly the main draw. Out of all people who have won the lottery in the UK, close to half choose the USA as their first-holiday destination.

Given that the country is home to world-famous playgrounds for the rich such as New York, Miami, Aspen, and Beverly Hills, this might come as much of a surprise. Following this, the most popular holiday hotspots for lottery winners are the Caribbean, Dubai, and the more modest Canary Islands. 

So, how would you spend your big winnings if you hit the Lotto jackpot? Would you follow the footsteps of those who came before you, or would you go against the grain? 

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