Drivers urged to abide by the rules of the road
Devon and Cornwall Police are reminding motorists to ‘think safety’ before setting out on the roads during the winter months.
A successful roads policing enforcement campaign, known as Operation Vortex, will be launched across Devon and Cornwall alongside this advice, to ensure motorists use the roads safely and target motorists who don’t abide by road traffic laws.
Many routes in and around the Force area will be the subject of attention by officers, in the last two weeks in January, to address complacent or arrogant driver behaviour which can lead to serious consequences.
The last twelve months has seen some increases in road traffic collisions with injuries across Devon and Cornwall. This initiative is being run to emphasise that keeping our roads safe remains a priority for the Force. In 2012, there were 554 fatal or serious collisions in Devon and Cornwall, compared to 521 in 2011. A number of marked and unmarked police patrol vehicles will be on the roads, many equipped with recording technology to deal with offences. The four main causes of serious injuries and deaths on the region’s roads, known as the ‘fatal four, are excessive or inappropriate speed, driving under the influence of alcohol or drugs, not wearing a seat belt and driver distractions such as using mobile devices. More than 60% of fatal and serious collisions were caused by these four factors. Research in 2010 highlighted that motorists are using mobile devices more for accessing social media when driving. One in five motorists in the South West admit to checking social media alerts whilst driving, making this a particular focus (1). Inspector Richard Pryce, Force Lead for Roads Policing, said: “In the vast majority of collisions these four are the primary causes. The advice is simple – drive within the speed limit and according to the conditions, always ensure you are fit to drive, wear your seat belt and do not be distracted when driving.” “The most common distraction for drivers is their mobile. Making a call or sending a quick text can be lethal when driving, let alone using social media. Don’t be tempted to use your phone at the wheel for any purpose – switch your phone off before you drive. “Officers will deal robustly with those they detect offending. Drivers themselves have a part to play to improve road safety across Devon and Cornwall by being responsible.” As well as motorists taking responsibility for their driving, police also urge them to check the condition of their vehicle. Basic checks are necessary on things such as tyres, wipers and lights. Before setting off, drivers are also advised to make sure the windscreen is fully cleared and headlights are on if required. “Beware of icy conditions particularly during early mornings. Consider leaving a little more time for travelling so you can take extra care. Rushing your journey can lead to errors of judgement which can easily lead to a serious crash,” Inspector Pryce added. Cllr Stuart Hughes, Devon County Council Cabinet Member for Highways and Transportation, said: “Devon County Council's Travel Academy is there to support drivers and riders who take their responsibilities to themselves and other road users seriously, and during the winter months there is no better time to use the Devon Travel Academy's services. Bespoke winter driver courses, skid prevention and control and rural driving skills are part of the Academy's wide range of courses and are popular both with individuals and employers wanting to safeguard their at-work drivers.” For more advice and to view a series of film clips highlighting the ‘fatal four’ visit devon-cornwall.police.uk/roadsafety or think.direct.gov.uk (1) RAC Report on Motoring “Driven to Distraction” (News Release – 13 October 2010)
