Business

5 Things Small Businesses Get Wrong About Their Online Presence

There's a strange pattern that keeps showing up with small businesses and their websites. They'll invest properly in the design, maybe hire someone decent to build the thing, and then sort of... leave it. Like a shopfront nobody sweeps. It seems like the assumption is that once a website exists, the work is done. But that's probably the bit where things start going sideways for most of them.

So here are a few of the more common slip-ups, and honestly, some of these are more surprising than they should be. A lot of businesses that are otherwise quite sharp still fall into these...

Ways to Make a More Memorable Radio Ad

Authored by Liv Butler
Posted: Fri, 03/31/2023 - 5:24pm

Advertisements can be absolutely brilliant. Some are even more fondly thought of than the main programming!

The radio is more popular than ever today. As listeners get emotional over the departures of long-time favourite hosts , there will always be a need for some comfort listening on drives to and from work or while cooking in the kitchen!

If you make a memorable radio ad, it can be part of that sense of goodwill people are keen to project on their radio devices. Of course, some radio ads can be memorable for the wrong reasons, becoming unbearably annoying. So, how can...

How to Protect Your Small Business from Ransomware Attacks

Authored by Val Watson
Posted: Wed, 03/29/2023 - 11:23pm

Small businesses are the backbone of the global economy, but they are increasingly targeted by cybercriminals who seek to exploit their vulnerabilities and steal valuable data.

One of the most insidious forms of cyberattack is ransomware, which involves encrypting a company's data and demanding payment in exchange for the decryption key. Ransomware attacks can be devastating for small businesses, but there are steps that you can take to protect your company from these threats.

In this article, we've teamed with cyber security experts Littlefish to explore some of the...

Building Your Company's Online Image Through Reviews

Authored by Val Watson
Posted: Tue, 03/28/2023 - 11:05pm

In today's digital age, a company's online image plays an increasingly crucial role in attracting the best and the brightest talent. Just as online reviews have become essential for customers deciding whether to patronize a business, they are equally important for job seekers considering potential employers.

First Impression that Matters

For many job seekers, the first introduction to a company comes from its online presence. Before even stepping foot in an office, potential employees often turn to online reviews to assess a company's culture, management style, and overall...

Designing the Perfect Glass Conference Room: Tips and Tricks

Authored by Simon Wells
Posted: Tue, 03/28/2023 - 10:30pm

When it comes to designing the perfect conference room, there are many factors to consider. One increasingly popular option is to create a glass conference room. CommercialGlassPartitions.com offers a sleek and modern look, while also allowing for natural light to flow in and creating an open and collaborative environment. However, designing the perfect room takes careful planning and consideration. In this article, we will discuss some tips and tricks for designing the perfect glass conference room.

Choosing the Right Glass

The type of glass used in a conference room can greatly...

What are real time survey solutions for?

Authored by Val Watson
Posted: Tue, 03/28/2023 - 10:15am

Real time survey solutions are becoming increasingly popular with businesses of all sizes. These solutions enable businesses to gather real time customer feedback and insights, providing valuable data that can be used to improve products, services, and overall business operations. Here 's a guide to real time survey solutions, and read on to learn how they can help companies improve their business.

What are real time survey solutions?

Live survey solutions are software platforms that enable businesses to create and manage surveys to gather customer feedback and insights. These...

Content Moderation and Freedom of Expression

Authored by Val Watson
Posted: Mon, 03/27/2023 - 11:17am

As the world becomes increasingly digitized, the internet has become a primary source of information, communication, and entertainment. However, the internet is also home to a vast array of content that can be harmful, offensive, or even illegal. This has led to the rise of content moderation , the practice of monitoring and removing content that violates a platform's policies or local laws.

While content moderation is necessary to maintain a safe and legal online environment, it also raises concerns about freedom of expression . In this article, I will explore the relationship...

Building Your Company's Online Image Through Reviews

Authored by Liv Butler
Posted: Fri, 03/24/2023 - 6:10pm

In today's digital age, a company's online image plays an increasingly crucial role in attracting the best and the brightest talent. Just as online reviews have become essential for customers deciding whether to patronize a business, they are equally important for job seekers considering potential employers.

First Impression that Matters

For many job seekers, the first introduction to a company comes from its online presence. Before even stepping foot in an office, potential employees often turn to online reviews to assess a company's culture, management style, and overall...

Exeter business is named as best place to work!

Authored by Sue Cade
Posted: Thu, 03/23/2023 - 7:02pm

For the third year in a row, digital marketing specialists Optix Solutions has been included in the top 100 Campaign’s Best Place to Work list.

It’s a genuine accolade especially in light of the fact that there were a record number of applicants from across the UK this year.

Managing Director, Rob Stevens says “The whole team is over the moon with this news. We’ve always known our people really are the heart of our success story and over the past few years we’ve increasingly concentrated on making sure Optix is a really great place to work.

“We constantly look at...

Overcoming the components shortage with agile manufacturing capabilities

Authored by News Desk
Posted: Thu, 03/23/2023 - 10:10am
Exeter-based engineering company reengineers its portable sensor display in-house, keeping it on the market amidst the global components shortage

Sensing and measurement specialist Mantracourt has reengineered its PSD-232 portable sensor display, which serves sensor manufacturers, like load cell manufacturers and integrators, using its in-house manufacturing and testing capabilities and readily available components. The redesign was needed when the processor used in the original design was deprioritised for production by the manufacturer and the price on available units increased from $5...

Exemplary Exeter-based builder named Heavenly Builder of the Year - while his firm picks up a further award at top industry event

An Exeter building company has fought off competition across the South West to scoop up two gongs at a prestigious industry awards event.

Dale Chadwick Carpentry and Construction Ltd picked up the accolades at the Federation of Master Builders’ (FMB) 2023 South West Master Builder Awards, sponsored by Openreach and hosted by comedian Aurie Styla, held at Winchester’s Norton Park Hotel on Friday 17 March.

The awards recognise excellence in the region’s small and medium-sized construction companies and are run by the FMB, the largest trade association in the UK...

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