Business

Head of Digital at Optix Solutions

Jack Warne promoted to Head of Digital at Optix

Authored by Sue Cade
Posted: Mon, 04/24/2023 - 8:57am

Exeter digital marketing agency Optix Solutions is pleased to announce the promotion of Jack Warne to Head of Digital.

Jack joined Optix in January 2020 as Marketing Manager. Since then, he has been instrumental in developing innovative marketing strategies and delivering high-performing marketing campaigns.

He helped to establish Optix Solutions’ Digital Academy, a training provision supporting the upskilling of digital skills for businesses across the South West and UK, and has spearheaded new internal initiatives including a weekly podcast, ‘More than Digital Marketing...

Devon business honoured with first ever King's Award for Enterprise

Authored by Program
Posted: Fri, 04/21/2023 - 7:41pm

A scientific services business from Devon has been recognised by the UK’s most prestigious business awards.

Brixham-based Scymaris was today unveiled as a winner of the prestigious King’s Award for Enterprise, in the International Trade Category. Founded in 2016, Scymaris is a leading provider of Ecotoxicology, Environmental Fate and Analytical Chemistry Laboratory Services to global agrochemical, pharmaceutical, industrial chemicals and biocides industries.

The firm responds to critical regulatory and research requirements, to understand how chemicals can impact the...

How Stephen Bird Led Standard Life Aberdeen’s Metamorphosis Into abrdn

Authored by Simon Wells
Posted: Fri, 04/21/2023 - 5:08am

The FTSE 100 company abrdn is currently the largest asset manager in the UK, with more than one million shareholders and over £500 billion of assets under administration. The company has undergone a remarkable transformation in the last couple of years and owes much of its recent success to CEO Stephen Bird .

The former CEO of Citigroup, Bird joined abrdn back in 2020 when the global investment company and asset manager (then Standard Life Aberdeen) needed a change in direction. By embracing robot funds and overseeing a complete brand overhaul, Bird reversed the fortunes of the...

Understanding Professional Indemnity Insurance: What It Is and how It helps

Authored by Simon Wells
Posted: Thu, 04/20/2023 - 4:58pm

Professional indemnity insurance, commonly referred to as professional liability insurance, is created to shield professionals against financial damage resulting from lawsuits brought against them because of their professional behaviour or recommendations. Professionals that provide clients with services or advice, like architects, engineers, lawyers, and doctors, frequently obtain this insurance. Skilled indemnity insurance shields professionals from the financial repercussions of allegations made against them for mistakes, omissions, or careless actions undertaken while carrying out...

Supporting Local Trade: How Exeter's Residents Can Boost the City's Economy

Authored by Val Watson
Posted: Tue, 04/18/2023 - 4:45pm

Exeter, a thriving city located in the southwest of England, is home to a vibrant local economy. Exeter has felt the impact of a changing trading landscape in recent years. As the world becomes more interconnected and global trade shifts, it's becoming increasingly important for residents to support local businesses and promote economic growth. In this article, we'll explore some practical ways that Exeter's residents can do just that.

Supporting Local Trade Online

One way that residents can support local trade is by embracing online trading platforms. These platforms have...

World Day for Safety and Health at Work: Spring safety tips for construction workers

Authored by News Desk
Posted: Mon, 04/17/2023 - 9:11pm

Maintaining a safe worksite is vital all year round, but different seasons bring with them a variety of different safety concerns. And with World Day for Safety and Health at Work taking place on the 28th of April this year, what better time to evaluate the conditions of your construction site?

To help you and your employees get prepared for the lighter evenings, warmer days, and those inevitable April showers, industrial tool and PPE supplier Zoro have shared their top tips for creating a safer, more supportive worksite this spring and summer.

Expect the unexpected

...

Browne Jacobson announces twelve partner and legal director promotions for 2023

Authored by News Desk
Posted: Mon, 04/17/2023 - 11:53am

UK & Ireland law firm Browne Jacobson has grown its partnership to 173 after announcing the promotion of nine lawyers to partner. The firm has also confirmed the promotion of three senior associates to legal director, bringing the total number of legal directors at the firm to 26.

The promotions span the firm’s Birmingham, Exeter, London, and Nottingham offices and further build on last year’s eight partner and legal director promotions. The promotions will take effect from 1 May 2023.

Birmingham

Partner :

  • Jonathan Borer – Real Estate
  • ...

Top Benefits of Offline Marketing

Authored by Val Watson
Posted: Sat, 04/15/2023 - 6:40am

While there are more and more companies that are looking to invest huge sums of money into online marketing (and for good reason), offline marketing still has its place in the modern world and there are all sorts of benefits directly associated with it. So, let’s examine just a few of these in a higher level of detail to encourage you that it is worthwhile for all sorts of reasons. Continue reading to learn more.

Target a Specific Area

If your business is in an area that has a great sense of community, you are likely going to be able to target it with offline marketing...

Maximising ROI: How to Optimise Your PPC Strategy

Authored by Val Watson
Posted: Thu, 04/13/2023 - 11:23pm

Pay-per-click (PPC) advertising is an effective way to promote your brand and reach your target audience. However, it can also be costly, and it's essential to optimise your PPC strategy to get the best return on investment (ROI).

In this article, we’ve teamed with PPC Geeks to discuss several strategies to help you maximise your ROI through PPC advertising.

1 Define Your Goals

Before you start a PPC campaign, it's crucial to define your goals. What are your objectives for PPC advertising? Are you looking to boost sales, generate leads, or enhance brand visibility?...

Situ Extended Stay Serviced Accommodation Specialists appoint Paul Lynch as their new Product & Development Director

Authored by jo.redman
Posted: Thu, 04/13/2023 - 2:06pm

Exeter based Situ is delighted to announce the appointment of Paul Lynch as their Product and Development Director. Lynch, with a 20-year track record of managing tech development and information security at a range of organisations including Sky and most recently ITV where he was their Group Chief Information and Security Officer (CISO) and Group Technology Director. Lynch will be pivotal in moving Situ forward to realise their ambitious product development roadmap.

Lynch will report into Situ’s Founder and MD, Phil Stapleton, working alongside recently appointed Commercial...

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