Business

How To Bring A Video Ad To Life

Wondering how to bring your video ad to life? These days, consumers are bombarded with video content throughout the day, including on Instagram, YouTube, TikTok, and traditional TV adverts. This means that it is hard to stand out and capture their attention, which makes it challenging for brands to achieve success and get a return on their investment. Fortunately, there are a few tips and tricks you can use to bring your video ad to life. In turn, this will improve engagement and conversion rates, helping to deliver ROI. Keep reading to find out more.

Use Strong Visuals

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Connecting With Communities Through Smarter Marketing

In today’s fast-paced digital world, marketers face the challenge of reaching highly segmented audiences with messages that resonate. Smarter marketing is key to effectively connecting with communities and building meaningful relationships. With the rise of digital platforms and the ever-increasing amount of data at our fingertips, the way businesses engage with their communities has drastically evolved. This blog explores how smarter marketing strategies help connect brands with their audiences in a way that fosters genuine relationships and drives long-term success.

Understanding...

Only four homes remain at Redrow South West’s Saxon Brook development in Exeter

Only four homes remain at popular Exeter development

There are just four homes left for sale at a popular housing development in Exeter, following five successful build phases.

Since its launch in 2017, Redrow South West’s Saxon Brook development, on Blackmore Drive, has seen success across its five phases, building a thriving new community and investing £1.9 million into the local area and infrastructure.

The development, which is situated in the historic village of Pinhoe, offers a slice of country life while being within easy reach of the city, and has delivered more than 300 homes for the community – but now only four...

Are Chatbots Really Helping Customers, or Just Wasting Time?

The surge of AI-powered chatbots has changed how we deal with customer service. No more waiting in long phone queues or hanging on for an email reply. Just type a question into the live chat box, and help appears, at least, that’s the idea. But how useful are these virtual assistants, really? Across the UK, people are starting to question whether bots are fixing problems or just going through the motions.

The Rise of Bots in Everyday Life

Chatbots have become a staple across many industries. You’ll see them on retail websites helping with returns, in banking apps answering...

How is the iGaming Market Evolving and Growing

The iGaming market is bigger and better than ever for players all over the world. The industry encompasses online casinos, sports betting, and virtual gaming. It is constantly undergoing changes thanks to a variety of reasons. Technical innovation has been a key driver in the iGaming world for years. However, changes to regulations and shifting behaviours from players are also factors in the sector’s evolution. As iGaming becomes more accessible and immersive than ever before, the scope for expansion is almost limitless.

The iGaming sector is already worth over $100 billion and...

Easy office design tips for happier employees

A well-designed office space is about more than just aesthetics and colour – it’s about creating an environment where employees feel comfortable, focused, and motivated. The good news? It doesn’t take a major overhaul or costly renovations. Just a few small changes can lead to happier employees, stronger teamwork, and improved productivity. Read on for practical steps that you can take to enhance your office space today.

Ergonomics: Invest in your team’s posture and wellbeing

Physical discomfort can seriously hinder productivity, which is why ergonomic design should be a...

North Devon resort partners with award winning family TV show ‘Moley’

The Mole Resort has announced a partnership with award winning TV show Moley.

The British animated television series, produced by Two Daughters Entertainment, features the voices of an all-star cast, including British actor Warwick Davis (Harry Potter, Star Wars), Gemma Arterton, Stanley Tucci, and Richard E. Grant.

The exciting partnership was unveiled at the Resort's Spring Explorer event on Friday April 25 2025, where regional influencers, press and local businesses were invited to explore the 125 acre grounds, set against a backdrop of North Devon's rolling countryside...

Businesses gather in Exeter for Environment Bank’s Biodiversity Net Gain Breakfast

Businesses met in Exeter yesterday to hear how Biodiversity Net Gain (BNG) policy mandating the protection and enhancement of nature will impact development in Exeter.

Corporates, developers, planners, local authority representatives, ecologists and environmental consultants met at a BNG breakfast event hosted by Environment Bank, to discuss the planning, ecology, and legal aspects of the BNG policy and to showcase its Puddington Habitat Bank which is already generating off-site Biodiversity Units and unlocking development projects nearby.

The BNG legislation took effect...

What You Never Knew About the Machines Powering Exeter’s Growth

Exeter’s impressive economic expansion hasn’t happened by chance. Behind the busy logistics centres, construction sites, and thriving businesses are powerful machines that keep everything moving smmothly and efficiently. Many business owners are familiar with the benefits of investing in the right equipment, but few realise just how crucial some specific machines have been to Exeter’s success.

Here’s a closer look at the essential machines you might not realise are driving Exeter’s remarkable growth.

Forklifts

Forklifts are perhaps the most...

How Fintech Innovators Are Using Headless CMS to Launch Faster in Competitive Markets

Fintech is an ever-evolving space where only the swift and most inventive ideas survive. If a company launches its product or service even a week later than expected from its competition, it may forever be relegated to second place. Therefore, fintech innovators are embracing headless CMS options to ensure faster launches, allowing them to cut corners in the development process while simultaneously offering compelling and safe experiences from the get-go. In the fast-paced fintech arena, headless CMS solutions are enabling faster launches.

The Urgency of Speed in Fintech

Time to...

2025 Marketing Trends: How SMEs Can Stay Ahead

In 2025, marketing is not merely about following others - it's about standing out. The marketing world is changing quickly for small and medium-sized businesses (SMEs) in the UK. Consumer behaviour is shifting, new platforms appear, and traditional strategies are ineffective.

But this change is not a threat - it's an opportunity. What if you could not only adapt but lead the way?

In this guide, we will examine the top marketing trends for 2025 and show how smart SMEs can thrive in these changes. It's time to get ahead of your competitors by using new tools and building...

Business

How To Bring A Video Ad To Life

Connecting With Communities Through Smarter Marketing

Only four homes remain at popular Exeter development

Are Chatbots Really Helping Customers, or Just Wasting Time?

How is the iGaming Market Evolving and Growing

Easy office design tips for happier employees

North Devon resort partners with award winning family TV show ‘Moley’

Businesses gather in Exeter for Environment Bank’s Biodiversity Net Gain Breakfast

What You Never Knew About the Machines Powering Exeter’s Growth

How Fintech Innovators Are Using Headless CMS to Launch Faster in Competitive Markets

2025 Marketing Trends: How SMEs Can Stay Ahead

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