Business

Why Consistent Engagement Outperforms One-Time Boosts on Instagram

If you want to grow on Instagram, it’s tempting to chase big spikes. A viral reel. A sudden rush of likes. A one-time boost that makes a post look popular overnight. While these moments feel exciting, they rarely lead to steady growth. In reality, consistent engagement is what helps accounts grow stronger, safer, and more visible over time.

Instagram doesn’t reward noise. It rewards patterns.

How Instagram Actually Reads Engagement

Instagram’s system looks at how your account behaves over days and weeks, not just one post. It watches things like:

  • How often
    • ...
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Expanding law firm takes on new director and head of litigation

Niche law specialist Bertram Fairbanks providing advice on corporate, commercial, and property law, announces the appointment of Robert Scott as a director and head of litigation.

Neal Bertram – Director Bertram Fairbanks says: “We have been actively recruiting staff in line with our ongoing ambitious expansion plans, so delighted that Robert has joined the growing team. He is a highly regarded and well-known commercial litigation lawyer who has worked closely with Bertram Fairbanks as a consultant over the last 12 months and closely involved in our strategic expansion, and I’m...

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3 Tips for Succeeding In Exeter's Competitive Business Environment

Authored by Liv Butler
Posted: Fri, 04/28/2023 - 12:58pm

Exeter is a bustling city in southwest England. It is known for its vibrant business community and strong entrepreneurial spirit. Exeter has a diverse range of industries, from healthcare and education to manufacturing and technology. It offers many opportunities for businesses to thrive.

However, this competitive business environment can also pose challenges for entrepreneurs and business owners looking to succeed in Exeter. This article aims to provide readers with practical tips and strategies for succeeding in Exeter's competitive business environment.

...

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Splash Projects BizX win

Local company makes a big splash in London with a national business award

Authored by Al Gibson
Posted: Fri, 04/28/2023 - 12:47pm

Splash Projects, based in Exmouth, has won a BizX Award at the London Excel for ‘Best Community Impact’. The accolade recognises Splash’s delivery of 45 projects for 28 charities across 11 countries worth around £2-million to the charities in 2022 alone.

This is the first time a company from Devon & Cornwall has received this award at the prestigious BizX Forum and Awards. This year’s ceremony which took place on 20 April, 2023, honours the business excellence from businesses across the UK, Europe, Middle East and Africa.

The two-day conference and awards banquet is...

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Insider Tips for UK Online Casino Startups

Authored by David Banks
Posted: Wed, 04/26/2023 - 10:53am

Did you know the online casino industry in the UK is highly competitive and lucrative, with around 13.2 million users actively participating in online gambling? Or that the online casino industry contributes a staggering 11.5 billion pounds to the UK economy. It's no wonder that the UK is the largest online casino market in Europe.

The industry is seeing unprecedented growth, thanks significantly to the stringent regulations that ensure online casinos are fair and safe for consumers. These regulations include the Gambling Act 2005, which sets out the legal parameters for gambling...

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Head of Digital at Optix Solutions

Jack Warne promoted to Head of Digital at Optix

Authored by Sue Cade
Posted: Mon, 04/24/2023 - 8:57am

Exeter digital marketing agency Optix Solutions is pleased to announce the promotion of Jack Warne to Head of Digital.

Jack joined Optix in January 2020 as Marketing Manager. Since then, he has been instrumental in developing innovative marketing strategies and delivering high-performing marketing campaigns.

He helped to establish Optix Solutions’ Digital Academy, a training provision supporting the upskilling of digital skills for businesses across the South West and UK, and has spearheaded new internal initiatives including a weekly podcast, ‘More than Digital Marketing...

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Devon business honoured with first ever King's Award for Enterprise

Authored by Program
Posted: Fri, 04/21/2023 - 7:41pm

A scientific services business from Devon has been recognised by the UK’s most prestigious business awards.

Brixham-based Scymaris was today unveiled as a winner of the prestigious King’s Award for Enterprise, in the International Trade Category. Founded in 2016, Scymaris is a leading provider of Ecotoxicology, Environmental Fate and Analytical Chemistry Laboratory Services to global agrochemical, pharmaceutical, industrial chemicals and biocides industries.

The firm responds to critical regulatory and research requirements, to understand how chemicals can impact the...

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How Stephen Bird Led Standard Life Aberdeen’s Metamorphosis Into abrdn

Authored by Simon Wells
Posted: Fri, 04/21/2023 - 5:08am

The FTSE 100 company abrdn is currently the largest asset manager in the UK, with more than one million shareholders and over £500 billion of assets under administration. The company has undergone a remarkable transformation in the last couple of years and owes much of its recent success to CEO Stephen Bird .

The former CEO of Citigroup, Bird joined abrdn back in 2020 when the global investment company and asset manager (then Standard Life Aberdeen) needed a change in direction. By embracing robot funds and overseeing a complete brand overhaul, Bird reversed the fortunes of the...

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Understanding Professional Indemnity Insurance: What It Is and how It helps

Authored by Simon Wells
Posted: Thu, 04/20/2023 - 4:58pm

Professional indemnity insurance, commonly referred to as professional liability insurance, is created to shield professionals against financial damage resulting from lawsuits brought against them because of their professional behaviour or recommendations. Professionals that provide clients with services or advice, like architects, engineers, lawyers, and doctors, frequently obtain this insurance. Skilled indemnity insurance shields professionals from the financial repercussions of allegations made against them for mistakes, omissions, or careless actions undertaken while carrying out...

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Supporting Local Trade: How Exeter's Residents Can Boost the City's Economy

Authored by Val Watson
Posted: Tue, 04/18/2023 - 4:45pm

Exeter, a thriving city located in the southwest of England, is home to a vibrant local economy. Exeter has felt the impact of a changing trading landscape in recent years. As the world becomes more interconnected and global trade shifts, it's becoming increasingly important for residents to support local businesses and promote economic growth. In this article, we'll explore some practical ways that Exeter's residents can do just that.

Supporting Local Trade Online

One way that residents can support local trade is by embracing online trading platforms. These platforms have...

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