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Why Hiring Top Celebrity Influencers Is the Smartest Move for Your Brand
Marketing is all about studying human behaviour, and right now influencer advertising works wonders. Most people don’t fall for traditional, generic ads anymore. But the moment they see a celebrity or influencer they follow like a product; they immediately start paying attention.
Whether in the US, Europe, Asia, or the UK, influencers are driving the biggest change in marketing today. Brands are not letting the trend pass and that’s why most try to associate themselves with a familiar face. But here’s where the difference comes in, celebrities aren’t just reading scripts or...























