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The Rise of Sustainable Luxury in the UK
Sustainability has become a significant trend in recent times, permeating various aspects of life. Luxury has been reimagined through the lens of sustainability, driven by shifts in consumer values, evolving business models, and cultural cues. With this in mind, this post will explore the reimagination of the world of luxury and how even traditionally symbolic purchases, such as a second-hand engagement ring , can reflect the new paradigm of responsible luxury.
Changing Consumer Values & the Demand for Purpose
In recent times, consumers expect brands to carry not...